With a background in fine art and a love of fashion, the designer of this feminine label comes with over 20 years experience in the fashion industry both as an agent, distributor and importer. The label was created to fill a niche gap in the market. A collection that would suit the sophisticated woman and at the same time be creative and a bit quirky.
The label aims to provide clothing that is wearable as well as beautiful and to offer something unique and individual to the marketplace. Each piece is made by hand from the printing process right through to the finishing touches. Appleblue is a fair trade and environmentally aware label and ensures its workers are treated with respect and fairness.